Westlake Financial Services recently made inroads into Canada. On Tuesday, the finance company turned its attention back to the United States to grow its refinancing operations.

Subsidiary Westlake Direct announced a partnership with CarFinance to purchase auto refinance loans originated through the CarFinance platform.

The companies explained CarFinance will market to customers and originate all loans, and Westlake Direct will be the loan holder and handle all servicing, including customer service, collections, and titles administration once the contract has been finalized with the customer.

In a news release, the firms mentioned that customers will be able to make payments through Westlake’s MyAccount Portal, available online and as a mobile app.

“Partnering with CarFinance to add auto loan refinancing is a perfect complement to our current portfolio of auto loans being originated through LoanCenter.com,” said Ralph Ontiveros, vice president of Westlake services and lending solutions.

Westlake’s Group President Ian Anderson added, “Westlake’s push towards direct lending refinancing is a big part of moving our business forward. Our partnership with CarFinance will contribute to their growth in providing refinancing options.”

Westlake Direct started originating direct-to-consumer financing in 2018 through LoanCenter.com. The website can offer customers pre-approvals for auto loans in seconds. LoanCenter.com also offers the popular “name your payment” option, along with the ability to find several vehicles that match a customer’s approval.