Former Cox Automotive exec joins CRIF Select as senior vice president of sales
Image courtesy of CRIF Select.
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CRIF Select, a provider of credit risk, decisioning, and indirect lending solutions for financial institutions, last week announced that Robert Christini has joined the organization as senior vice president of sales.
The company highlighted Christini brings extensive leadership experience and a strong reputation for driving growth and long-term partnerships across the automotive and lending technology ecosystem.
In his new role, Christini will lead CRIF Select’s sales organization as the company continues expanding its footprint across credit unions, banks, captives, and auto finance organizations.
As indirect lending continues to evolve, CRIF Select said it remains focused on helping lenders compete and grow through a uniquely comprehensive approach, combining dealer market management, loan origination, advanced decision intelligence, and identity verification to help lenders make faster, smarter decisions across the full loan lifecycle.
“Rob is a proven leader who understands this market at an incredibly deep level, both the strategy and the day-to-day realities lenders face,” CRIF Select president Jeremy Engbrecht said in a news release. “His experience, leadership, and industry credibility make him an outstanding addition to our team.
“At CRIF Select, we’re committed to being a true lending partner, delivering decision intelligence, origination strength, and flexible solutions tailored to each lender’s goals. Rob’s leadership will help us scale that impact even further,” Engbrecht continued.
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Christini most recently served as senior director of lender solutions sales at Cox Automotive, where he supported lenders with innovative solutions designed to improve origination performance, increase efficiency, and strengthen portfolio outcomes.
“I’m excited to join CRIF Select at such an important time in the market,” Christini said. “CRIF Select has built a strong reputation for helping lenders make better decisions and drive performance in indirect lending. I’m looking forward to working with this team to deepen partnerships, expand our reach, and deliver measurable results for our customers.”
For more information, visit www.crif.us.
