CPO Strength Evident In April Sales Results
April was a good month for most when it comes to the certified market, as the spring selling season picked up, and automakers reported record CPO sales.
For example, the Mercedes-Benz Pre-Owned division recorded a total of 1,523 units sold for an increase of 20.3 percent, resulting in their best April ever.
This double digit growth was also observed in CPO sales that reached a new all-time high with 1,352 units retailed for an increase of 32.4 percent month-over-month.
For 2015, CPO now accounts for 84.6 percent of the automaker’s total volume of pre-owned sales, up 5.4 percent when compared to last year.
The new Jaguar Land Rover CPO program also continues to gain steam, reporting significant year-over-year gains last month.
Jaguar sold 27 CPO vehicles in Canada last month, up from 3 sold in April 2014. And the Land Rover brand sold 87 CPO rides, up from 12 sold during the same month last year.
Porsche Cars Canada also saw double-digit sales gains. The automaker sold 122 CPO vehicles last month, which marks a record April and a 12-percent rise in price from 2014 levels.
Year-to-date, the company has sold 399 units, up from 342 sold during the same period of last year.
BMW Canada CPO sales were up in April, as well. The automaker sold 744 certified vehicles last month, up from 715 sold during April 2014. Year-to-date, the company has sold 2,553 CPO vehicles, up from 2,339 sold during the same time period of last year.
Subaru Canada is seeing significant certified sales increases, as well, and has notched almost triple the amount of certified sales for the first four months of the year versus 2014.
The automaker sold 93 CPO units in April 2015 versus 25 during the same period last year. Year-to-date, the automaker has sold 241 CPO vehicles, up 81 from last year for a 298 percent year-over-year spike.
Toyota Canada CPO sales were up in April. The automaker sold 1,938 certified vehicles last month, up from 1,760 sold during April 2014. Year-to-date, the company has sold 6,497 CPO vehicles, up from 5,935 sold during the same time period of last year.
And Volvo Cars of Canada saw CPO sales spike by over 20 percent in April.
Volvo CPO sales totaled 128 units for April 2015, marking a 2.4 percent increase over April 2014 and 23.7-percent increase year-to-date over 2014.
Kia CPO sales were up considerably in Canada this past month. The automaker sold 331 certified vehicles in April, up from 216 sold during the same month of 2014. This marks a 53-percent increase from last year’s results.
Year-to-date, Kia Canada has sold 1,141 CPO vehicles, up from 673 sold during the same period of last year, marking a 69-percent year-over-year increase.
Audi Canada’s certified sales stayed mostly consistent with last year’s results, but year-to-date, sales are soaring.
Last month, Audi Canada sold 574 CPO vehicles, up 0.2 percent from last year’s April results. Year-to-date, the automaker has sold 1,846 CPO vehicles, up 8.7 percent year-over-year.
Mazda Canada certified sales were down just slightly in April, ending a long line of monthly gains. The automaker sold 483 CPO vehicles last month, down from 487 sold during the same period of 2014. Year-to-date, the company has sold 1,785 CPO vehicles, up from 1,619 sold during the first four months of 2014.
Volkswagen Canada has seen sales slow a bit this spring, with 1,489 CPO vehicles sold in April for a 8.9 percent decline from April 2014. The company has sold 5,381 CPO vehicles so far this year, down 5.7 percent year-over-year.