Safe-Guard Products International LLC has named Mary Buhr as director of account management and business development for Safe-Guard Canada.

Safe-Guard Products International is a provider of third-party private label protection products for the automotive, RV, marine and powersports industries, and Safe-Guard president David Pryor said Buhr’s “multi-faceted, deep experience within the automotive world” will be an asset in serving Safe-Guard’s current clients.

Buhr’s more than 10 years of automotive experience started on the dealer side in finance and business management. Before joining Safe-Guard, she worked in dealer services for five years and led OEM relationships for a major finance & insurance provider.

In her new post at Safe-Guard, Buhr will focus on building relationships with existing clients and working with national sales director David Wilke to grow Safe-Guard Canada’s client roster.

Auto Remarketing Canada featured her in 2018 on its annual Remarketing’s Under 40 list. Cherokee Media Group and Auto Remarketing Canada earlier this month selected her as a leading woman in automotive through its Women & Automotive: Profiles in Leadership program.

“We’re thrilled to have Mary as a part of our team as we continue to deliver full-service, branded solutions and drive our clients’ and dealer’s businesses forward,” Pryor said in a news release.