Ben Goodman is back with Byrider.

According to a post on the company’s LinkedIn account, Byrider hired Goodman as its vice president of franchise operations and development.

Goodman previously spent more than 11 years with Byrider in a variety of roles, including time as general manager of stores in Indiana and Ohio as well as the company’s business development center.

Goodman departed the Byrider organization in August 2021 and spent more than three years as a 20 group moderator for the National Independent Automobile Dealers Association.

Back with the Byrider, Goodman is being asked to help Byrider franchisees flourish.

“A results-driven leader with extensive experience in buy-here, pay-here (BHPH) dealership operations, franchise growth, and strategic development, Ben is committed to driving profitability, operational excellence, and expansion across our nationwide network,” Byrider said via social media.

Goodman’s professional career also includes a 16-year tenure with CitiFinancial, managing a $143 million portfolio across multiple subprime consumer finance branches.