Two experts who specialize in working with independent and buy-here, pay-here dealerships discussed a crucial resource that can help operators tremendously — online reviews.

In this episode of the Auto Remarketing Podcast, Kenny Atcheson of Dealer Profit Pros and Steve Levine of Ignite Consulting Partners explained how dealers can gather and respond to reviews to boost their business but also in a manner that might not draw the wrath of state and federal regulators.

The podcast can be found in the window below.