ELKHART, Ind. –

Heritage Acceptance Corp., a finance company specializing in purchasing vehicle retail installment contracts through a network of more than 600 dealers throughout the Midwest, named Mike Monaghan as vice president of sales and marketing this week.

Heritage highlighted Monaghan brings significant experience in developing new business opportunities and managing teams with proven success. He led the development of new products and implemented new technology solutions to exceed revenue projections and expand market penetration.

The finance company added that Monaghan also has a history of increasing sales volume and income in previous roles within the financial services sector.

A native and resident of Dayton, Ohio, Monaghan earned a bachelor’s degree in business administration, with a major in finance, from the Ohio University.

“Mike’s expertise in sales and marketing in the auto financing sector will drive our growth strategy in the Midwest,” Heritage president Curt Holmes said.

“Mike brings industry best practices and a new vision for marketing Heritage’s services through our sales team to car dealers and our customer base,” Holmes continued. “He’s already built an enhanced sales team to better serve a growing dealer network, which is a top priority at Heritage.”