Ignition Dealer Services has a new chief operating officer.

On Thursday, the provider of customized F&I programs and strategic reinsurance solutions for automotive dealerships appointed Steven Cegelka to the position.

Management said the move reflects the company’s strategic focus on scaling operations and reinforcing its commitment to delivering value-driven, data-informed solutions for dealers.

Ignition highlighted Cegelka brings more than a decade of experience in accounting, analytics and risk management within the automotive and insurance sectors. Prior to joining Ignition, he held leadership roles focused on operational strategy, insurance partnerships and dealership profitability.

As COO, Cegelka will oversee all business functions with a focus on driving growth, scaling dealer programs and delivering data-informed solutions that support long-term success for the company’s partner network.

“I am excited to step into the COO role and help lead a company with such a strong commitment to innovation and dealer success,” Cegelka said. “My goal is to strengthen our foundation and accelerate the delivery of reinsurance and F&I strategies that empower dealerships to thrive in a rapidly evolving market.”