Copart Expands Global Footprint into Germany
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DALLAS –
A week after venturing into South America for the first time, Copart extended its global growth pattern on Monday by acquiring an operation in Germany.
Officials said Copart acquired WOM Wreck Online Marketing Aktiengesellschaft located in Ettlingen, Germany, a leading European salvage vehicle auction platform primarily serving the insurance markets in Germany.
Copart indicated the WOM platform brings together buyers and sellers of salvage vehicles.
Copart explained that it wants to develop and improve the WOM platform and provide enhanced values for vehicle sellers, many of whom are already Copart customers elsewhere in the world.
WOM will become part of Copart’s European operations headquartered in the United Kingdom.
“Copart is excited to enter the German market, which is the world’s fourth largest auto market, and is a key element of our European expansion. Following our recent entries into the UAE and Brazil, the addition of Wreck Online Marketing is another crucial step in our global strategy,” said Copart chief executive officer Jay Adair.
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“We are very pleased to welcome Wreck Online Marketing to the Copart family and look forward to bringing our expertise in vehicle remarketing to Germany and across Europe as we continue to provide our unique value proposition to insurance companies throughout the world,” Adair continued.
Auto Remarketing reported last Monday on Copart’s Brazilian acquisition here.