CHICAGO –

DRIVIN has announced it will co-host a dealer webinar with Black Book titled “Grow Revenue with the Right Inventory.”

The free, 45-minute session, planned for 3 p.m. EST on Tuesday, will teach dealers how to:

— Target their ideal customer
— Help their dealership stand out and sell more cars
— Efficiently acquire and dispose of inventory.

Additionally, dealers will learn how DRIVIN’s service can help dealers sell, source, acquire and deliver the right cars to their lot efficiently and effectively, and introduce the DRIVIN mobile app, available through the Black Book Digital app.

Today, used-car dealers are focused on improving their digital marketing tactics to drive shoppers to their dealership. However, in addition, it’s crucial that dealers have the proper inventory on their lots to convert those shoppers to buyers once they are on site. Used-car dealers who have a firm understanding of which vehicles their ideal customers are looking for and the position their dealership plays in the market will be more likely to increase profitability and speed lot turns.

The session will be moderated by Jared Kalfus, senior vice president of sales for Black Book, with featured speaker John Manganaro, vice president of product & analytics for DRIVIN. To register, click here.