Standalone used-car stores navigate ‘turbulent waters’ swimmingly
File photo of Sonic Automotive’s EchoPark location in Charlotte, N.C. Photo by Joe Overby.
File photo of Sonic Automotive’s EchoPark location in Charlotte, N.C. Photo by Joe Overby.
Consider the landscape for used-only vehicle retailers just three years ago.
Vroom, which launched its initial public offering in June 2020, made its Super Bowl advertising debut in February 2021, followed by a return trip a year later alongside rival Carvana, which joined the commercial action for Super Bowl LVI.
Shift announced plans to go public through a special purpose acquisition company (or “SPAC”) in June 2020, a move that was completed in October of that year. CarLotz, a “retail remarketing” platform, would announce its own SPAC plans that same October.
Momentum was strong, amid a pandemic-driven white-hot market for pre-owned cars.
Some three years later, however ...
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