Why CPO could emerge as ‘winner’ after COVID-19
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Jasen Rice, founder of Lotpop, says there is potential for the certified pre-owned market to emerge from the COVID-19 pandemic as the “winner.” But there’s a catch.
In this podcast, which follows up on a story from Auto Remarketing correspondent Jim Leman, Rice explains what it will take from automakers (and dealers) to make such CPO success happen and their willingness to take these measures.