OPENLANE has named longtime finance executive Bill Wright as vice president of investor relations to serve as the primary liaison communicating OPENLANE’s vision, strategy and growth to stockholders and the broader financial community.

“Bill is a seasoned IR leader with a proven track record delivering results that drive stockholder value,” OPENLANE executive vice president and chief financial officer Brad Herring said. “His deep and enduring relationships spanning the investor and financial community are just what we need to help showcase OPENLANE’s compelling strategy for growth.”

Herring said the addition of Wright will help “accelerate our vision to build the world’s greatest digital marketplace for used vehicles.”

Wright’s career in the financial sector spans more than 30 years, including investor relations, financial markets and C-suite advisory roles. He most recently led investor relations for Enfusion, a software-as-a-service company in the financial services industry, and previously launched the investor relations function for consumer finance fintech firm Katapult, steering the company through an IPO.

His resume also includes 22 years as Unicom Capital’s managing director of investment research and various positions with AIG.

Wright said he joins OPENLANE in a “pivotal moment in its transformation story, and deeply admire the company’s clarity of purpose and vision, As the leading digital marketplace for wholesale used vehicles, OPENLANE has a powerful growth narrative anchored in a differentiated strategy, products and innovation pipeline.

“I look forward to putting my experience and relationships to work telling OPENLANE’s story while expanding the company’s investor profile with stockholders and analysts alike.”