CarStory announced Monday that independent dealership website provider Wayne Reaves has integrated the company’s CarStory Market Reports into its website platform. The reports are now available directly to all of the nearly 2,000 Wayne Reaves dealership websites, according to the company. “Keeping consumers engaged once they land on a dealer website is key to converting […] [Read More]

Digital marketing provider Search Optics announced that it has been selected into the Google AdWords Premier SMB Partner Program. As part of the program, the company will assist smaller businesses with their ad campaigns. “The Google AdWords Premier SMB Partner Program was created to help small- and medium-sized businesses who don’t have time or resources […] [Read More]

Shopping website CarGurus highlighted two major milestones on Wednesday. First, its user traffic eclipsed 15 million unique monthly visitors this month, representing a 61-percent increase year-over-year. The company also announced that its dealer network has grown to include more than 6,000 franchise and independent dealerships nationwide. Officials insisted CarGurus now ranks No. 2 in terms […] [Read More]

Dealertrack Technologies acknowledged large, high-profile retailers such as Target and Home Depot may get the headlines, but the service provider said dealerships are especially vulnerable to data security breaches thanks to the large amount of personal information they gather about customers. During a free webinar, Dealertrack associate general counsel Randy Henrick will discuss how managers […] [Read More]

AuctionACCESS broadened its floor plan network on Tuesday, adding Floorplan Xpress to the mix. Officials indicated this integration will allow auctions to view updated floor plan availability and originate floor plan transactions with Floorplan Xpress all at the click of a button. “Floorplan Xpress is a significant addition for our floor plan network,” said Charlie […] [Read More]

 I thought the illuminating sidewalk and staircase in Michael Jackson’s “Billie Jean” music video were simply the coolest. That is, until I saw the Lite-Brite set of stairs at Google's headquarters, each step glowing a different color and scrolling what I presume was a top search term for that day. (Uma Thurman, Brian Williams and […] [Read More]

The California New Car Dealers Association (CNCDA) recently selected DealerVault as a licensed vendor for one of the nation’s largest franchised store associations representing more than 1,100 members. CNCDA acknowledged dealerships are routinely asked for access to their data by vendors that range from listing inventory online to managing CRM systems. Some dealers may give […] [Read More]

FordDirect announced the promotion of three of its employees into senior-level positions. Among the advancements include the promotion of Jeff Krupp to senior vice president of OEM services, Chris Johnson to vice president of consumer acquisition, and Greg McLaurin to vice president of dealer operations. Krupp, in his most recent position as vice president of OEM […] [Read More]

On Monday, Edmunds.com revealed the roster of accomplished business leaders who will serve as keynote speakers and judges at the company’s third annual Hackomotive hackathon, which brings together innovators and entrepreneurs in the technology, automotive, retail and entertainment industries to compete for $35,000 in cash prizes as teams re-imagine the future of vehicle shopping. The […] [Read More]

In an effort to get dealer units seen in as many places as possible, Dealertrack Technologies introduced new-vehicle pricing and multiplatform listing tools for its Inventory+ solution on Monday to help dealers better manage new-model and wholesale inventory. The company explained the new Multiplatform Listing tool can allow dealers to launch wholesale vehicles on all […] [Read More]