Do you have questions about how to generate leads, online and otherwise? Are you unsure about the effectiveness of your marketing and advertising strategy? How can you improve your social media strategy? If you’re a dealer (and even if you’re not!) and any of these questions linger at your store, Used Car Week’s next DealerChat […] [Read More]

Video marketing provider Flick Fusion has announced the release of InstaVid, an automated video-production service.  For dealers with video-producing needs, InstaVid is designed to instantly create and distribute video of dealer inventory. Brian Cox, the president and chief executive officer of Flick Fusion, commented on the swift nature of the tool. “InstaVid helps dealers move metal faster,” Cox said. […] [Read More]

CRM and BDC solution provider ELEAD1ONE announced the appointment of a former Asbury Automotive Group manager as its new director of digital marketing. Tapped for the position is Aaron Baldwin, who will be responsible for the daily operations, product strategy and performance of ELEAD Digital. The company recapped that ELEAD Digital develops, supports and implements […] [Read More]

Edmunds.com has made the first acquisition in company history, announcing this morning it has purchased a mobile startup known as CarCodeSM that lets dealers and car shoppers conduct one-on-one text messaging with each other. Edmunds plans to launch this technology across its dealership network, providing CarCode for free to both dealers and consumers. “Car shoppers […] [Read More]

As part of a strategic partnership between the two companies, CDK Global announced that its clients will have exclusive access to  the NewCar IQ new-car pricing and inventory management tool from Pearl Technology Holdings. CDK said in its announcement of the product’s launch that it can help dealers “understand, apply and syndicate manufacturer incentives to […] [Read More]

Cox Automotive announced this week the integration of two of its dealer management tools. With this integration, data from VinSolutions CRM can be accessed via the vAuto Provision suite, helping dealers make better inventory management decisions while using Provision. Randy Kobat, the vice president and general manager of vAuto, believes the integration will be mutually […] [Read More]

String Automotive announced today the addition of several members to its Dealership Positioning System, the company’s dealership intelligence platform. The new members include Moore and Scarry Advertising, Pinnacle Advertising & Marketing Group, and Omni Advertising. String’s DPS assists members of its partner program to link up to better serve dealers by providing immediate feedback on […] [Read More]

Nearly three-fifths of car buyers turn to their mobile devices to read up on you and your fellow dealers, be it a review or a search for your store. That’s according to the 2014 Automotive Social Media Trends Study released by Digital Air Strike at the J.D Power Marketing Roundtable on Wednesday. “The overall trend […] [Read More]

Twitter: It ain’t just for hashtagging your favorite pumpkin-spice whatever or Grumpy Cat pictures.  That’s right, perhaps one of the most important uses of Twitter this fall, at least for folks in the used-car business, is the #DealerChat from your friends at Used Car Week. After a successful debut #DealerChat hosted by Equifax last week, […] [Read More]

Propelled by the merger with CAR-Research XRM earlier this year that brought 20 years of call center experience, AutoLoop introduced Engage — a solution geared to gather customers and increase sales and service profitability for dealers. Among the five capabilities AutoLoop highlighted this week, officials explained the Engage call center solution can deliver dealers the […] [Read More]