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Technology
Asbury Gains Website Tools Via Dataium Partnership
Thursday, Jul. 21, 2011, 05:56 AM
Auto Remarketing Staff
Thanks to a recent deal it struck with Dataium, Asbury Automotive Group now has a package of tools at its disposal that can help effectively gauge shopper behavior throughout the dealer group’s various websites. Per the agreement signed by the companies, Dataium is offering its VisiCogn Knowledge Center and VisiCogn INSITE applications to Asbury. [Read More]
OnStar FMV about to Hit Best Buy Store Shelves
Wednesday, Jul. 20, 2011, 03:15 PM
Auto Remarketing Staff
Officials announced this week that OnStar FMV — the first out-of-the-box application of OnStar’s “blue button” safety and security services that can work on 90 million older vehicles — goes on sale this Sunday. The device also can be preordered at Best Buy stores nationwide. Packing OnStar’s technology into a rearview mirror, the company indicated […] [Read More]
The Three Dimensions of Mobile Marketing for Dealers
Wednesday, Jul. 20, 2011, 02:32 PM
Chad Goodson and Chad Polk
Did you know there are about 300 million mobile phones in the United States active today? That’s practically one for every American. We rely on smartphones to help do our jobs, keep up with current events and shop for things like used cars. Indeed, phones today can do almost anything and are the constant center […] [Read More]
Group 1 Turns to eBay’s Daily Deals to Push Vehicles
Wednesday, Jul. 20, 2011, 06:00 AM
Sarah Rubenoff
Last week, eBay’s Daily Deal website featured more than the normal electronics, home goods and accessories one might expect to find. Deal hunters browsing the site were exposed to deeply discounted vehicles, as well. Trying something new, Group 1 Automotive listed 28 vehicles on the site, including a Chevrolet Corvette offered for $60,305, a price […] [Read More]
Cars.com Names New VP of Operations
Tuesday, Jul. 19, 2011, 05:58 AM
Auto Remarketing Staff
Cars.com on Monday brought in an experienced call-center executive to be its new vice president of operations. Tapped for the position is Josh Chapman, formerly the division vice president of ACS, a Xerox company. The site explained Chapman will oversee account management, customer service, ad operations and training of the customer support team. Cars.com highlighted Chapman brings […] [Read More]
Online Auto Marketplace Partners with Carfax to Enhance Listings
Tuesday, Jul. 19, 2011, 05:55 AM
Auto Remarketing Staff
Lemonfree.com and Carfax announced Monday that visitors to the online marketplace will now be able to view Carfax Vehicle History Reports run by dealers directly from vehicle listings starting Aug. 1. The site also noted that a logo and text indicator will let shoppers know if a Carfax Report is available for specific vehicles. “One […] [Read More]
AutoMotionTV Rolls out New Version of Dealer App Platform
Monday, Jul. 18, 2011, 07:27 PM
Auto Remarketing Staff
AutoMotionTV recently released a new version of its AutoMotionTV Dealer App platform. The app creation platform can allow dealers to create interactive mobile apps for Apple’s iOS and Android-based mobile devices. Company officials explained enhanced analytics included in the new version can give dealers detailed reporting options such as in-app user behavior and user action […] [Read More]
Suzuki Utilizes Facebook to Generate Consumer Feedback
Monday, Jul. 18, 2011, 07:54 AM
Auto Remarketing Staff
American Suzuki Motor Corp. wants to generate some feedback from customers about its lineup and learn more about what consumers like and how the automaker can improve. So, it is turning to Facebook. There is now a vehicle ratings feature on the company’s Facebook page where Suzuki fans can rate models in the lineup on […] [Read More]
AutoUSA Launches Powerlistings 2.0 to Drive Traffic from Craigslist to Facebook
Friday, Jul. 15, 2011, 05:56 AM
Auto Remarketing Staff
AutoUSA announced earlier this week it has released Powerlistings 2.0 in an effort to help drive traffic from Craigslist to dealer’s Facebook pages. The optimized version of the company’s original Powerlistings offering provides direct links to dealer inventory on Facebook and “provides opportunities for dealerships to increase engagement with potential customers.” [Read More]
Reynolds Rolls Out Network Tool for POWER DMS Customers
Friday, Jul. 15, 2011, 05:55 AM
Auto Remarketing Staff
The Reynolds and Reynolds Co. announced this week that it is now providing dealer customers who use its POWER dealership system with a new tool that can aid these stores in their online network needs. The Reynolds Private Managed Network serves as a managed, private wide area network tailored for dealers. It is designed to […] [Read More]
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