Automotive Internet Media revealed Monday it will offer its search engine optimization services to a select number of dealers in each market. Company executives explained they provide ethical SEO services and adhere to Google’s Webmaster Guidelines. All clients can utilize Google Analytics and Webmaster Tools to track the results of the campaign. SEO strategy can […] [Read More]

Late last week, Edmunds.com debuted a new offering at its AutoObserver.com website that is designed to serve as a resource for a variety of auto industry trends, including monthly vehicle sales, incentives, vehicle consideration data and much more. The Car Data Center will allow visitors to check out free charts and downloadable spreadsheets that feature: —Monthly […] [Read More]

After months of research and testing in attempt to better serve dealer partners, CarsDirect recently launched a completely redesigned version of its website. Site officials explained the new CarsDirect.com introduces an all-new user interface designed to simplify the navigation process for consumers. The simplified interface can allow consumers to move through the site more quickly […] [Read More]

AiM Mobile Inspections recently rolled out an additional element to its AiM Certified package — the chance for consumers to purchase a vehicle inspection that includes an oil and transmission fluid analysis. Developed through an exclusive alliance with Titan Certified, AiM Mobile Inspections contends the science of oil and transmission fluid testing can be used […] [Read More]

Autobytel emphasized its revenue and gross margin progress and new-vehicle purchase request increases despite the company taking operating and net losses during the fourth quarter and all of 2010. For strictly the fourth quarter, Autobytel reported this week that its operating loss totaled $3.2 million, compared with an operating loss of $1.1 million for the […] [Read More]

In making a presentation about how AutoTrader.com fits into the large world of online marketing, chief executive officer Chip Perry also revealed how much revenue the site expects to generate this year. A figure that would surpass its previous high by a wide margin, Perry projected AutoTrader.com’s 2011 revenue to be $1.037 billion. Last year, […] [Read More]

The Next Up — an electronic system designed to manage the sales activity of dealership sales teams — recently reached a new threshold of store adoption. Company officials indicated 100 stores are using the system nationwide, including rooftops from every major brand and some of the largest groups in the country. In what executives from […] [Read More]

Cars.com further expanded on its mobile products Wednesday with the launch of a free Android application, available now for download in the Android app store. Site officials noted that this app joins Cars.com’s iPhone app in exposing dealer inventory and helping consumers find the best vehicle for them while on the go. They highlighted Lexus […] [Read More]

Carfax is hosting a free online seminar later this week that will teach dealers the most ideal strategies to evaluate inventory. The latest Webinar in the PowerUp series will feature DealerTrack’s Dennis Carey and Carfax’s Chad Goodson. It is scheduled for noon on Friday. The Webinar will delve into inventory management tools and best practices. […] [Read More]

World Omni Financial Corp. recently promoted Brent Sergot to an expanded role with the provider of automotive financial products and services to consumers, dealers and lenders. The company named Sergot as vice president and general manager of third-party business operations. In this position, Sergot will be responsible for World Omni’s subsidiaries: DataScan Technologies, DataScan Field […] [Read More]