Brasher: Holiday Affects Lots, Not Lanes

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SACRAMENTO, Calif. –
Though dealers in his region of the country reported slow retail sales for both new and used vehicles during the Thanksgiving weekend, one auction executive said the holiday did not impact the auction lanes.
In the post-sale report from Tuesday’s action at Brasher’s Sacramento Auto Auction, John Brasher said the holiday, combined with warm, get-outdoors weather in Northern California, contributed to a lack of shoppers on dealers’ lots.
“However, dealers needed inventory, and our sale was strong,” he said of the auction.
In particular, Brasher noted that aged inventory was good, rentals were at a much higher percentage than in previous weeks, and trades were strong.
“There’s demand for the right vehicles out there, and the prices were high,” he said. To hear more from Brasher, view the full post-sale report at www.brasherssacramento.com.