CallRevu, a provider of automotive call monitoring systems, announced the launch its Center of Excellence, which the company said will “redefine innovation and customer satisfaction benchmarks in the sector.”

CallRevu said the new COE illustrates its mission to blend advanced technology with strategic partnerships with a tech-agnostic philosophy that prioritizes the integration of “top-quality, scalable and relevant solutions” to set “the new standard for intelligent communications in the automotive industry.”

The initiative follows CallRevu’s unveiling of new technology and new collaborations during the recent NADA Show.

The technology is an advanced AI training prototype, which the company said offered NADA attendees “an immersive, interactive demo” that provided a simulated environment to test and refine their sales techniques, facilitated by CallRevu’s AI trainer.

The collaborations included a partnership with Zoom Video Communications and an integration with Orbee, which CallRevu said underscore its dedication to enhancing communication capabilities and deepening analytical insights.

“Our Center of Excellence represents our belief in the transformative power of connection,” CallRevu CEO Ben Chodor said in a news release. “It brings together our clients, their customers and the best technological solutions. It’s our commitment to delivering not just innovative, but effective and tailored solutions for the unique challenges of our clients.”