CallRevu says new CMO comes on board at a ‘pivotal moment’
Automotive communication intelligence provider CallRevu has named Keri Cohen as its new chief marketing officer, a move the company said “coincides with a pivotal moment in CallRevu’s trajectory of rapid expansion and innovation.”
CEO Ben Chodor called the hire “a significant milestone” in his plan to build a “world-class” leadership team.
“Her dynamic leadership, coupled with our ongoing advancements, will drive CallRevu to new heights,” Chodor said. “Keri’s role is pivotal in shaping and executing our go-to-market strategies as we continue revolutionizing the automotive communication landscape.”
Cohen will lead CallRevu’s marketing initiatives, focusing on amplifying brand presence and refining strategic marketing efforts. The company said her expertise will be instrumental in optimizing and enhancing customer engagement and satisfaction.
CallRevu said Cohen brings a wealth of experience to CallRevu, with a proven track record in crafting impactful marketing strategies across diverse sectors. She previously served as director of global digital standards for Publicis Media and executive director of business operations for Hearst Magazines.
“Joining a company devoted to pushing boundaries and establishing new industry benchmarks is incredibly exciting,” Cohen said. “I’m incredibly energized by the opportunity to drive more awareness for such a respected and forward-thinking company and to collaborate with the team to propel our go-to-market initiatives.”