Van Horn Automotive Group has launched an online used-car buying platform called CloudLot that allows consumers to conduct all car-buying steps from selecting a vehicle to scheduling delivery completely online.

The platform, which is available at, is powered by Cox Automotive’ Esntial Commerce technology.

“As Wisconsin’s only employee-owned auto group, we will continue to provide the same personalized car-buying experience that our customers have loved for more than 55 years; but now with CloudLot, we can serve a new set of car buyers that are looking for a totally digital option,” Van Horn vice president of dealership operations Adam Gaedke said in a news release.

“The benefit of purchasing online through CloudLot is the backing of a 19-dealership auto group, dedicated employee owners and a network of service centers,” Gaedke said. “We want the customer to feel empowered to manage their own purchase, but also know we’re here to support them during and after the sale.”

Ryan Thiel, the group’s marketing director, added: “We want people to buy cars on their terms and on their time. Whether in-person, online, or a little of both, we now have options to match any buyer’s preference.”

Gee Automotive buys Arizona store

In other dealer group news, Gee Automotive Companies has purchased Tucson Subaru in Arizona from Rocky and Mike DiChristofano, two brothers who run their family’s business.

The news arrived via press from Performance Brokerage Services.

Rocky DiChristofano, who is president of Tucson Subaru, said in the news release: “I want to thank Jason Stopnitzky of Performance Brokerage Services for his friendship, and for his help with our recent buy-sell.

“My brother and I really enjoyed working with Jason and the Performance team when we sold our Volvo store a few years ago, and we wouldn't have considered working with any other broker when it came to selling our Subaru store. We appreciated Jason’s professionalism, ease of doing business, and extensive resources during the sale process,” he said. “Jason was able to find us the right buyer, at the right terms, and a fair price. We couldn't be happier with Jason or the transaction. Thank you to Jason for being such a great business partner and friend through the years. I would certainly recommend Jason and Performance Brokerage Services to any dealer looking to sell their store.”

Gee Automotive Companies has dealerships throughout Washington state, Idaho, Oregon and Arizona.