Dealers provide customers with mortgage relief, fun
Alex Perdikis of auto dealer Koons of Silver Spring says his company realizes that as the COVID-19 crisis continues, “these are the most challenging times we may ever experience in our lifetime.”
Because of that, his company is offering pay the rent, lease or mortgage payment for the next two months, up to $1,500 a month, for members of the public or businesses purchasing a new Ford, Lincoln, or Mazda from Koons during the month of April.
The program is in addition to Koons’ normally advertised prices.
“These relief payments are directly from our team to your family as a way to help weather this storm,” Perdikis said in a news release.
Perdikis continued, “You are virtually looking at no home or car payment for a really long time … This is not a gimmick. We are doing this as a local business to help you and our economy.”
Although Koons of Silver Spring showrooms remain open on an appointment basis, the dealership said its new “Anytime-Anywhere” service will allow customers to complete the entire transaction from their home or office.
Meanwhile, another dealership is taking social distancing seriously but is trying to “have a little fun and help where we can,” said Han Lee, marketing manager of Car City in Grand Rapids, Mich.
Saying it wants to help Michigan stay safe and get back to normal as soon as possible, it is giving people incentives to practice social distancing while having some fun.
The Wyoming-based auto dealership is holding a contest throughout April, asking people to submit photos of how they are creatively practicing social distancing or contributing to the community. Each Friday in April, the dealership will choose the top photo, and the winner will receive $500.
“While social distancing is a very important part of Michigan’s recovery, when you’re used to spending your days working, it can be a struggle staying at home and having so much time on your hands,” Lee said.
Lee continued, “So we’re asking people to post photos on our Facebook page of how they’re practicing social distancing or helping against this fight.”
Car City recently partnered with other local businesses to support the Garage Bar and Grill's CARES program. The local eatery has been providing up to 100 free meals every day for 30 days.