SALT LAKE CITY — DrivingSales.com recently revealed the keynote speaker for the second annual DrivingSales Executive Summit. Giving the address will be Jeremiah Owyang, a popular media analyst, blogger and Web strategist.

Owyang, who is a partner at digital strategy advisory firm Altimeter Group, writes a Web Strategy blog that delves into ways corporations can utilize Web technologies to connect with customers. Owyang, who used to be an industry analyst, also has a regular column for the Forbes CMO network. He has been quoted in various news, business and technology publications, as well as being seen on Bloomberg TV.

The event will focus on sharing of best practices between dealership professionals. It gathers the nation's "most successful and innovative dealers" and top speakers, who will hone in on how dealerships can become more innovative and profitable.  

"Jeremiah is renowned for his passion for helping companies communicate with the Web and for his innovative and trail-blazing approach to social media — and the Web in general," noted Jared Hamilton, chief executive officer and founder of DrivingSales.

"He knows how to make new media relevant and actionable for businesses," he continued. "His focus on integrating customer/community needs, business objectives and technology is particularly relevant to the goal of the summit, which is to leverage innovative practices and technology to enhance dealership profit centers."

The summit is slated for Oct. 18-20 at the Encore Ballroom in the Encore Wynn Las Vegas.