WEST PALM BEACH, Fla. -

Gubagoo has announced its new phone-lead generating platform. Integrated into the company’s communications platforms, TalkSmart uses the customer’s communications from dealership websites to give them a call if they wish to speak to a live person.

The Gubagoo agents — available at all hours of the day — can speak with customers, if they choose to speak with a live person over the phone, and have access to the vehicles they were researching on the site. The agents can discuss various details with the customer and can tell them more about dealer inventory and incentives with the end goal of scheduling a sales or service appointment.

Brad Title, Gubagoo’s chief executive officer, emphasized the technology’s ability to use the new ways of conducting sales to leverage the older, tried and true methods.

“In the rush to make websites function at their best, it is important that dealers don’t forget about the oldest kind of chat — the good old-fashioned phone call,” Title said. “TalkSmart is designed to help transform a dealership website from a ‘dead-zone’ into a conversation-packed, lead-generating arena.”

More information about TalkSmart can be found  through Gubagoo’s website.