IRVINE, Calif. -

Coming off a record-high month for sales, Mazda North American Operations rolled out enhancements to its certified pre-owned program last week.

In addition to the existing three-year AutoCheck Buyback Protection, Mazda now will offer its CPO customers an additional 12-month/12,000-milelimited warranty.

The automaker said it is also adding one year and 20,000 miles to CPO model eligibility, which will now include 2008-2013 model years and have a maximum certification of 80,000 miles.

These changes went into effect last Wednesday, just a couple of days after the OEM wrapped up its record month of certified sales. According to Autodata Corp., Mazda turned 3,667 CPO units last month, a 40-percent spike from August of last year.

“Mazda has seen substantial success with its CPO program and we are continually looking for ways to enhance it in order to exceed the expectations of our customers and dealers,” said Ron Stettner, vice president of sales for MNAO. 

“Over the last year, sales of certified pre-owned Mazda’s have gone up by 40.2 percent and dealer participation has increased by 6 percent,” Stettner continued. “We look to continue this momentum with the additional warranty coverage and model eligibility.”

Now, all Mazda CPO vehicles will come with a 12-month/12,000-mile additional limited warranty with no deductible on covered components. The additional warranty will begin when the factory warranty ends.

If the vehicle is outside of the factory warranty, the new limited warranty will begin on the CPO retail date.

Mazda is also adding one year and 20,000 miles to CPO eligibility requirements. Vehicles spanning the 2008 through 2013 model years with less than 80,000 miles are now eligible to become CPO vehicles.

“The additional year and 20,000 miles will give consumers more options when shopping for a certified pre-owned Mazda,” the automaker said.

In addition to these enhancements, Mazda noted that it will continues to offer consumers a three-year buyback guarantee through AutoCheck by Experian.

If a purchased Mazda CPO vehicle is found to have a certain title brand after the vehicle is reported to be free of the brand, the AutoCheck Buyback Protection program covers what the customer paid for the vehicle (up to 110 percent of the NADAguides.com published retail value) plus coverage of up to $500 in aftermarket accessories.

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