TURIN, Italy –

Fiat recently announced that automotive industry veteran Andrea Formica has been named head of the Fiat brand. He will also be in charge of Chrysler brands in Europe.

He replaces Lorenzo Sistino, who will head international operations. According to management, Formica has a wealth of experience gained at Ford and Toyota.

Formica will also head the commercial division, with the responsibility for the sales operations of Fiat, Alfa Romeo and Lancia brands and Chrysler Group’s brands in Europe.

Sistino will also have the task of developing the business in the emerging markets, including China, India and Russia, where Fiat Group Automobiles is expanding its presence.