BLOOMFIELD HILLS, Mich. -

Penske Automotive Group said Tuesday it has rebranded its standalone used-car store program in the U.S. to create one global brand for all of its used-vehicle SuperCenters.

More specifically, the six CarSense stores in the U.S. are rebranded as CarShop locations, matching Penske’s existing 11 CarShop stores in the U.K.

“With this name change, we are taking the next step in the development of a global used vehicle SuperCenter brand,” chief executive officer Roger Penske said in a news release.

Last year, Penske’s used-car stores moved more than 50,000 vehicles, pulling in revenues of more than $1 billion, the CEO said. And the retailer is expecting even more growth in this program.

“By the end of 2023, our goal is to expand CarShop from 17 locations to 40, grow annual unit sales to 150,000, and increase revenue to $2.5 to $3.0 billion, more than doubling the size of the existing business while generating earnings before taxes of approximately $100 million,” Penske said.

The company said CarShop provides up-front, no-haggle pricing and a money-back guarantee. The CarShop website allows for a fully digital experience, giving shoppers the ability to select vehicles, get customized payment information and schedule home delivery.