Saab Seeks Importers for Several New Foreign Markets
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TROLLHATTAN, Sweden — Saab Automobile is looking for additional markets to introduce the newly launched 9-5 sedan as well as the soon-to-be-arriving 9-4X crossover and 9-5 wagon.
This is why the automaker on Wednesday announced it needs importers to supply dealers in Mexico, Argentina and Brazil.
Saab sees the role including the importation and distribution of Saab vehicles and parts as well as the establishment of a national retail network and marketing support.
The company reiterated that it's already represented in 53 countries around the world. Management emphasized the appointments in Mexico, Argentina and Brazil should be made within the next three months. It's all part of a major expansion program in the South America region.
As a first step in the recruitment process, Saab engaged the services of the consultancy firm API, which is based in the United States. API has been assigned to begin evaluating potential candidates for an exclusive Saab distribution contract.
"These are exciting times for the Saab franchise as we continue to restructure our international operations," stated Adrian Hallmark, Saab's executive director of sales.
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"We are now seeking a long-term business partner with knowledge of the automotive market in Mexico, Argentina and Brazil. They must share our entrepreneurial approach to business and demonstrate a total commitment to customer service," Hallmark went on to say.
The automaker added that initial expressions of interest should be directed to [email protected] and made to the attention of Matthias Seidl.