2 big moves from Carfax
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NEW ORLEANS –
Carfax and DealerSocket have expanded their partnership, and now more than 4,000 Carfax dealer websites powered by the automotive technology platform now are upgraded with Carfax Snapshot.
Carfax Snapshot puts key vehicle history information directly on the search results and vehicle details pages.
With information such as reported accidents, number of owners, service records and open recalls online shoppers can quickly identify if a vehicle has the right history for them.
Online shoppers can view Carfax Reports purchased by dealers for free on dealer websites created by DealerSocket.
“Transparency is a requisite for success in the current used car marketplace,” DealerSocket director of product management Aaron Schinke said in a news release. “Having an additional layer of vital Carfax information on our dealers’ websites with the Carfax Snapshot tool helps ensure transparency and build trust for each transaction. It’s another step in our efforts to provide dealers with the most innovative and versatile website solutions available today.”
Dealers who want to add Carfax Snapshot to their website can contact their Carfax representative or website solution provider.
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In other news from the company, Carfax announced Advent Resources has fully integrated its dealer management system with myCarfax Service Shop tools.
“This integration is another example of our efforts to deliver maximum value to Advent DMS clients,” said Advent Resources chief executive officer Tim Gill.
“Working with Carfax and the myCarfax Service Shop program, we’re putting trusted information about past maintenance in the hands of service writers to better serve their customers. We fully expect this enhancement will have a net positive impact on operations efficiency and service revenue.”
Dealerships using the Advent DMS can take advantage of free resources such as Carfax Service History Check and Carfax QuickVIN by joining the myCarfax Service Shop program.
Carfax QuickVIN helps avoid parts-ordering errors and increases ticket averages. Carfax Service History Check shows a vehicle’s reported maintenance history on myCarfax.com and sends alerts regarding vehicle maintenance recommendations and recalls.
Dealers interested in using the Advent DMS integrated with the myCarfax Service Shop tools can visit www.adventresources.com.