Dealertrack Launches Site So Managers Can Evaluate Health of Store Website

Dealertrack Technologies proposed a simple question on Tuesday, asking principals and managers how healthy their store website is.
To gauge the status, the company launched a free Website Health Check Quiz while also giving dealers the chance to win an iPad Mini.
“By taking the quiz, dealers will learn if their website is optimized to support one’s overall sales process, and how digital tetailing tools can help increase the number of pre-qualified leads from their website,” Dealertrack said.
Dealers can complete the store site analysis by going to www.dealertrack.com/healthcheck.
Raj Sundaram, executive vice president and group president of dealer solutions at Dealertrack Technologies, is one a host of industry experts lined up to be a part of this year’s Used Car Week, which includes the CPO | The Pre-Owned Conference, the SubPrime Forum, the Re3 Conference and the National Remarketing Conference.
The events are all going to be at the Manchester Grand Hyatt in San Diego from Nov. 11 through 15.
Agendas, registration details and more can be found at www.usedcarweek.biz.
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