TOMS RIVER, N.J. -

Autoshopper.com this week announced the release of a new and used inventory management tool that the company says can boost dealers’ social media efficiency.

Rather than posting new and used vehicles to multiple social media sites, Autoshopper says its new Autopilot tool allows dealership personnel to post, network and communicate with social media customers eight times more efficiently than usual.

Autopilot simplifies the process of selecting different platforms to network with potential customers, using a customized dealer portal. With this product, company officials said their more than 12,000 independent and/or corporate dealers will have a new place to shop for leads.

“Providing access to leading edge applications and technology is important to achieve the best online automotive selling experience,” said Dani Lunsford, national director of marketing at AutoShopper.com.

“Our new technology makes it easier for our dealers to reach potential customers through all platforms of social media,” Lunsford said.
 

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