SCHENECTADY, N.Y. -

Potratz Automotive Advertising has chosen a new chief marketing officer.

The company announced last week on its blog that it has hired Dennis Galbraith, who it said has over 21 years of experience in operations, marketing and market research. 

Galbraith is the founder of Dennis Galbraith Enterprises and RevenueGuru.com, former vice president of Cars.com and former executive director of Automotive Internet Practice at J.D. Power and Associates.

Galbraith now comes over to Potratz from DrivingSales.com.

“His proven track record of successful business start-ups and leadership roles has made him one of the go-to dealer research and marketing experts in the automotive industry,” the company said in the post, which was authored by Jose Romero.

Galbraith has also published two books titled, Sales Integration and Online Vehicle Merchandising.

To read the complete blog entry, visit http://www.exclusivelyautomotive.com/all-posts/dennis-galbraith-joins-potratz.

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