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Auction Edge said Wednesday it has launched new pricing and discount opportunities for its auction clients, providing them with more options when it comes to management systems and pricing structure.

The two new offerings are: EDGE ASI Premier, a new pricing structure for Auction Edge’s ASI auction management system; and EDGE Complete, a monthly discount for customers who subscribe to two or more Auction Edge software platforms (EDGE ASI, Auction Pipeline, and Edge Simulcast).

“Auction Edge customers have told us that reliability and predictability are important in both product and pricing,” said Scott Heydon, Auction Edge’s chief operating officer.  “EDGE ASI Premier and EDGE Complete help provide greater value to our customers while streamlining prices.”

The new ASI pricing structure changes the current “pay for each module” approach, the company said.

Now, EDGE ASI Premier allows customers access to all of EDGE ASI’s non-integration modules at one monthly price, including modules that an auction currently does not have.   

“Under EDGE ASI Premier, customers also will have access to new, regularly released ASI features and enhancements at no additional charge,” officials added.

“With Edge ASI Premier, our customers can benefit from many modules and software capabilities that they might not have previously unlocked — and they can do so at a predictable, low, monthly price,” Heydon continued. “We had already developed the software modules for EDGE ASI so the full suite is available to our customers at a low marginal cost.  If customers do not want to take advantage of the bundled offering, that’s fine, they can stay on their current plan.  But we think most customers will find EDGE ASI Premier a very attractive offering.”

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