In this automotive Information Age, dealers can be buried by data.

OPENLANE aims to help them dig out from under it — with help from some added Intelligence.

That’s OPENLANE Intelligence, which the digital wholesale used-vehicle marketplace described as “a unified framework that brings together the company’s human-driven, AI-enhanced data and technology capabilities.”

OPENLANE Intelligence encompasses a set of artificial intelligence and data technologies already embedded in the platform and supporting many of the company’s products and services.

Those capabilities, OPENLANE said, are designed to deliver intelligent insights, increase transparency and improve decision-making throughout the lifecycle for wholesale used vehicles.

“Dealers have access to more data than ever before and they need actionable insights they can trust when making bidding, buying and selling decisions,” senior vice president and chief technology officer Mark Endras said. “OPENLANE Intelligence helps dealers make sense of it all by unifying our AI and data capabilities to amplify the expertise of our inspectors and deliver clearer information to dealers.”

The result, Endras said, is “scaled innovations that reduce uncertainty, simplify complex workflows and deliver smarter, more meaningful and consistent experiences.”

Marketplace features powered or enhanced by OPENLANE Intelligence are indicated by the OPENLANE Intelligence star mark.

In a news release, the company said current applications can be found in its vehicle condition reports, based on AI-powered exterior damage detection, OBD2 scan data translated into a color-coded format and engine audio enhanced with AI-assisted anomaly detection, capabilities designed to identify potential issues and provide benchmark comparisons to healthy engines.

OPENLANE Intelligence will serve as the foundational layer supporting existing solutions and future platform development as the company continues to invest in AI technology. OPENLANE said it plans to expand the capabilities aligned under OPENLANE Intelligence, with an initial focus on areas such as inventory management, operational efficiency and pricing confidence.