CHICAGO — Automotive Internet Media on Tuesday launched a revamped version of Autosales.com to help get dealers' sites to rank higher when a consumer conducts a search via Google or Yahoo.
The newest edition of Autosales.com is geared to deliver more potential leads that dealers might not catch because search results, perhaps, were not in their favor. Company officials contend that their latest modifications now can deliver better search engine optimization for dealers as well as enhanced representation on social media networks and blogs.
"We saw Autosales.com as an opportunity to overhaul a possible sleeping giant in our space," explained Michael McDonnell, chief executive officer and co-founder of Automotive Internet Media.
"With a fantastic domain name and fresh new site built for search engine algorithms we believe we can compete with just about anybody," McDonnell asserted.
Autosales.com's Premier Program can allow dealerships to own their brand in their respective market.
Tony French, the company's president and co-founder, reiterated how important it is for dealers to be ranked highly when a consumer conducts a search via Google, Yahoo or another search engine.
"Competing for the first page of Google is very challenging and sometimes impossible for some dealerships," French added.
"We give dealerships the ability to reach a completely different population of online consumers without the time and effort it takes for an employee to stay educated and up to date on optimizing their dealership's Web site," he continued.
"We include tools and features for our premier dealers to help them target relevant customers within our engaged audience," French concluded.
For more information, visit www.automotiveinternetmedia.com.