The next episode of the Auto Remarketing Podcast originating from this year’s Canada’s Used Car Week in Toronto features a session about how dealers can use TikTok. While videos on that social media platform last only a couple minutes, Miranda Pyette — founder and lead automotive marketing consultant with Purpose Automotive — spends much longer discussing how dealers must adapt to the latest social media trends to stay competitive.
The next episode of the Auto Remarketing Podcast originating from this year’s Canada’s Used Car Week in Toronto features a keynote presentation titled, “Inventory Management Needs To Be Lead Management.” Lotpop CEO and owner Jasen Rice offered recommendations based on his industry experience going back to 1997 for how dealers can take new approaches with fresh leads and aged inventory.
Impel executive sales manager Ray Gill said, “dealers need to think bigger” when considering the use of artificial intelligence. In a training session from this year’s Canada’s Used Car Week titled, “How AI is Separating the Best From the Rest,” Gill went into an array of explanations and suggestions about how AI can be the tool dealers need.
Point Predictive’s Frank McKenna returned for another episode of the Auto Remarketing Podcast for a discussion about what’s happening on the fraud front.
McKenna recapped his keynote appearance at this year’s Non-Prime Auto Financing Conference hosted by the NAF Association as well as the ransomware attack that hit CDK Global and impacted thousands of dealerships.
No one should blame Gene Daughtry if he often hums the Johnny Cash song “I’ve Been Everywhere” since the senior consultant for Auto Master Systems likely has been to many of the same cities included in the chorus of that country tune.
While he didn’t burst into song during his latest visit for the Auto Remarketing Podcast, Daughtry did share more anecdotes about how dealers are navigating the current market for this episode recorded in Las Vegas during this year’s NIADA Convention & Expo.
Normand Theberge serves as senior vice president and general manager of Cars Commerce Canada.
During this episode of the Auto Remarketing Podcast recorded during Canada’s Used Car Week in Toronto, Theberge recapped the successful blending of D2C Media into the Car Commerce Canada portfolio, the future of Accu-Trade in Canada and more.
Laura Davidson owns and operates Key Auto Approvals in Burlington, Ontario. A portion of Davidson’s customer base has been struggling financially, making reliable transportation even more important.
One of Cherokee Media Group’s Women & Automotive: Profiles in Leadership program selections, Davidson made time for the Auto Remarketing Podcast after appearing on stage during Canada’s Used Car Week in Toronto.
Davidson gave an update about how her customers and dealership are doing and offered future expectations.
National Independent Automobile Dealers Association vice president of dealer development Jeremy Beck shared a new statistic that surprised many executives who have been in the car business for decades.
Hear Beck explain that data point and more during this episode of the Auto Remarketing Podcast recorded in Las Vegas at this year’s NIADA Convention & Expo.
James Virgoe of APCO Holdings and GWC Warranty is back for another special sponsored episode of the Auto Remarketing Podcast. Virgoe recapped some of the most pressing challenges independent dealers are facing nowadays, including inventory management and catering to modern customers when they get to F&I options. He also offered some recommendations to help operators “weather the storm.”
Hudson Cook partner Patty Covington acknowledged the difficult balance dealerships must make with their advertising campaigns. They must create something that catches the attention of potential buyers while remaining compliant with state and federal regulations. To help dealers of all sizes, Covington appeared on this episode of the Auto Remarketing Podcast to share some suggestions.
