Anthony Foursha says Craig Pierce’s leadership qualities and “impressive business acumen” have been valuable to fleet services provider ARI.

“Craig’s extensive knowledge of the industry’s landscape and his unrivaled ability to understand the tangible ways fleet impacts our customers’ business are certain to fuel our continued growth and success for many years to come,” Foursha, who is ARI executive vice president, sales and service excellence, said in a news release.

Those qualities paid off for Pierce as ARI on Monday announced his promotion to vice president of U.S. sales.

He previously led the organization’s western region sales efforts, and in his new post, he will oversee ARI’s U.S. sales efforts. Duties will include sustaining ARI’s continued growth in the marketplace.

He will also work to ensure that customers can use the company’s fleet management products successfully to navigate business challenges and boost the revenue-generating potential of their fleets.

In his previous role leading western region sales, he helped develop a sales manager team that focuses on aligning ARI’s fleet management products with customer needs.

Before he joined ARI, he was vice president of sales for Integra Telecom, contributing to that company’s growth. He also held several leadership positions during more than 10 years with CenturyLink.