Canadian Black Book Reveals 2012 Best Retained Value Award Winners


Canadian Black Book revealed its 2012 Best Retained Value Awards this week.

Toyota, Lexus, Subaru and Honda combined to win 11 first-place 2012 Canadian Black Book Retained Value Awards, while European automakers took home four, and of the Detroit 3, Chrysler took home three. There was one tie.

“While most other industry accolades tend to generate headlines by focusing on the here-and-now of new-vehicle models, our annual retained value awards provide consumers with excellent insight as to where they will most likely receive the best value for their money, over time,” said Kathy Ward, chief executive officer of Canadian Black Book.

Highlighting the way the awards work, officials explained Canadian Black Book selects vehicles in 17 different categories annually that retain the highest percentage of their original MSRP over the past four years.

Delving into the results, Toyota earned five first, four second and one third-place finishes. Lexus took two firsts and one second. 

North American OEMs overall recorded 10 second- and third-place finishes: Ford and Lincoln had four, General Motors had four and Chrysler had two.

To see the full list of awards, click here.

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