RightSure Insurance introduced RightRater 1.0 three years ago, helping dealerships ensure that car buyers have auto insurance in place before they drive off in their newly purchased vehicles.

On Tuesday, RightSure introduced RightRater 2.0, which it describes as a 90-second auto insurance quoting tool auto dealers can use to provide car buyers with immediate auto insurance options.

The new version is “faster and even more accessible and user-friendly for car buyers,” said RightSure president Jeffery Arnold.

Arnold said that as of this month, RightRater 1.0 has issued 50,000 policies. He described that as “a remarkable achievement for a new technology.”

The company says car buyers often need coverage during evenings and weekends. Those are prime working hours for car dealers, but not for insurance agents, the company said.

With RightRater, according to the company, coverage can be bound anytime, 24 hours a day, seven days per week. Car buyers can purchase auto insurance in minutes. Because of that, car dealers close more deals, RightSure said.  

Car buyers can gain access to RightRater.com from their smartphones. Then, they provide their name, contact information and vehicle make/model.

Instantly, RightRater shops coverage from more than 40 carriers and returns the best quotes in 90 seconds or less, according to the company.

With RightRater allowing buyers to sort their quotes by the total cost, monthly payment or down payment, they can quickly identify the best choice by the feature that matters most, RightSure said.

The insured then receives electronic auto insurance ID cards instantly his or her smartphone.

The company says the product offers two additional advantages for dealers: Increased car buyer satisfaction and reduced risk involved with customers driving off with overnight dealer plates.

"This capability is a gamechanger for car dealerships and their customers, offering an easy, pain-free way to instantly insure newly purchased vehicles with quality coverage at competitive rates,” Arnold said.