ORLANDO, Fla. -

Maybe visitors to your store’s website do not want pricing information to purchase a vehicle; but rather are looking for the cost of a specific replacement part or feature upgrade.

To help stores with those inquiries, automotive live chat provider ActivEngage on Thursday announced a new strategic partnership with Auto Parts Kit. Offering automotive parts and accessory recommendations and availability, this partnership is designed to allow ActivEngage chat specialists to execute auto parts and accessory searches in real-time and share them with customers inside chat conversations — all while remaining on the dealer’s website.

“Providing auto dealers with streamlined solutions that enhance the customer experience is our top priority,” ActivEngage co-founder and chief executive officer Todd Smith said. “Partnering with Auto Parts Kit adds to our dynamic in-chat services, including credit score prescreening and auto service scheduling, which makes ActivEngage the chat provider of choice for the nation’s top auto dealers.”

With seamless access to Auto Parts Kit’s robust API integrated within the ActivEngage chat software, ActivEngage chat specialists can now display pricing, images and related parts to customers within chat conversations.

Soon, the company said this strategic partnership also will allow customers to purchase products within chat conversations.

“We are proud to partner with ActivEngage to offer unprecedented access to auto customers and add tremendous value to the dealership experience,” Auto Parts Kit chief executive officer Adam Rouff said.

To learn more and sign up, visit www.autopartskit.com/activengage.