Another startup launched this summer now has a tool designed to give both potential buyers and dealers insight about how retail prices are behaving up and down car rows and beyond in California.

On Tuesday, newcomer CarlStreet announced the general beta availability of its CarlStreet Real-time Market Value (RMV) service. The company said the solution can give consumers and dealers what it contends are up to the minute market values for used vehicles by leveraging advanced machine learning and big data techniques.

CarlStreet emphasized its solution can more accurately model real local market conditions than other approaches.

Previously in stealth mode but now in beta, consumers can research cars on the CarlStreet platform from thousands of dealers throughout California to help them make a more informed decision before their next car purchase.

“Our deep real-time analysis of both regional and hyper-local pricing and sales data gives unique insights to consumers looking to buy their next car or sell the one they have,” said Lyle Dizon, chief operating officer at CarlStreet. “Never before have consumers had access to such an accurate representation of the value of a vehicle.”

In addition to discovering great deals on used vehicles, consumers can also sell their cars using an easy, secure process where CarlStreet can help find a buyer and handle all the back-end paperwork and financing details.

When selling to a private party — even if they owe money on their vehicle or have a lease return — CarlStreet can assist with the financing process to get their buyer a great rate and deal with the payoff.

“This opens up a range of possible buyers previously not available through traditional private party sales channels,” the company said.

For consumers who would prefer not to sell their car privately, CarlStreet offers the ability to get competitive cash offers from dealers to purchase their vehicle directly. The company insisted dealers benefit from having access to this inventory from consumers before they trade it in at another dealership who is likely to send it to a physical auction.

“We started CarlStreet with the goal of modernizing the automotive ecosystem and give consumers more options in a way that’s also friendly to dealerships,” CarlStreet chief executive officer AJ McGowan.

“Dealers often get a bad rap but with the launch of CarlStreet RMV we’re taking an important step in increasing price transparency between buyers and sellers. More transparency equals more trust between all parties,” McGowan went on to say.

More details can be found at CarlStreet.com.