ATLANTA -

Jaguar Land Rover dealerships now have another option to cater to their service-drive customers.

On Wednesday, Clutch Technologies announced a new integration with data analytics platform provider Synaptiv to help Jaguar Land Rover dealers simplify and more efficiently manage their loaner fleets and fixed operations business.

The subscription and mobility services software provider and Cox Automotive company explained that digitizing the loaner vehicle experience is a growing trend among dealers focused on increasing margin in the most profitable part of their business — fixed operations. Clutch is helping dealers in this effort to manage their loaner fleets by eliminating the need for third-party telematics devices.

The integration with Synaptiv is one of many technology suppliers Clutch is working with as part of its goal to better streamline the activation of connected cars, while driving down dealer costs to operate their fleets.

Through the Synaptiv collaboration and Clutch’s collaborations with Xtime and TSD, the companies believe the vision of a more intelligent vehicle assignment platform can be realized, offering a seamless scheduling experience for consumers and a simplified fleet management process for dealers.

“Together with Synaptiv, and in combination with Xtime and TSD, Clutch is delivering intelligent technology that addresses all phases of the value chain, giving dealers what they have been asking for to streamline the most profitable part of their business,” Clutch Technologies vice president Adam Carley said in a news release.

“While this integration marks another milestone in Clutch’s overall strategy to help dealers run a more efficient fixed ops business in the connected car future, we’ve only just begun,” Carley continued.

Synaptiv chief executive officer Matt Lewis added, “Synaptiv is focused on delivering next-generation solutions for the automotive marketplace.

“Our advanced integration with Clutch simplifies the loaner fleet process, transforming car data into actionable insights to drive the most advanced customer service solution in fixed ops,” Lewis went on to say.