Dealer customer relationship management provider DealerSocket this week released its manufacturer incentives integration to all program users at no additional cost.

The company explained incentive icons appear in the CRM coinciding with the vehicle stock number. The user then can click on the highlighted link to display details about the manufacturer incentive on that vehicle.

DealerSocket emphasized these incentives are critical to increasing sales as they may lower monthly payments or provide rebates or cash back.

Incentive alerts are visible in several DealerSocket CRM pages, including employee dashboard, desk log and the sales event. Alerts are permission based.

“The manufacturer incentive alerts provide users with additional ammo to contact prospects about vehicles in which they have expressed interest. Alerts are also useful for walk-ins and internet leads,” DealerSocket executive vice president Matt Redden said.

“We are confident this enhancement will significantly help users make sales,” Redden added.

For more information about DealerSocket’s CRM solutions, visit DealerSocket.com or call (877) 888-8048.