DETROIT -

Reviver Auto recently received good news for drivers in the Motor City and elsewhere in the Great Lake State who are interested in using digital license plates.

The company noted on Thursday that the Michigan legislature has passed a bill (Public Act 656 of 2018) enabling digital license plate technology in the state.  Reviver Auto highlighted this new technology that has the potential to generate efficiencies and benefits for consumers, businesses and the state, can offer a digital alternative to today’s 125-year-old stamped metal license.

The creator of the Rplate added that it will work in conjunction with newly elected Secretary of State Jocelyn Benson to roll the plates out to interested users.

“We are proud to have worked closely with the department of state and Secretary Benson, as well as the Michigan legislature and other public officials, to pass this pioneering bill in the state that invented the automotive industry,” said Reviver Auto co-founder and chief executive officer Neville Boston.

“We look forward to continuing our great working relationship with the state of Michigan, to not only contribute to a more connected community and bring significant benefits to its citizens and businesses, but to also help fuel the innovation fire right here in the core of the global automotive industry,” Boston continued.

The Rplate, which launched on the roads in California last June, is designed to transform today’s stamped metal license plate into a sleek, digital, high-definition display and that can offer a platform to simplify daily life with vast potential for future innovation. 

The Rplate’s connected car platform can automate vehicle renewals, replacing legacy stickers with digital decals, and can add new levels of personalization to the license plate, including promoting charitable causes, passion for a sports team, or even a child’s academic/athletic achievements. The Rplate also can enable stolen vehicle and plate detached information, as well as geo-fencing capabilities for business and/or governmental entities. 

Reviver Auto mentioned future features include Amber and weather alerts, automated parking, trips taken, vehicle miles traveled, marketing capabilities and much more.

The company pointed out Michigan is the first state in the nation to enact a law to allow implementation of digital license plates, helping to open up a digital gateway to a world of innovation opportunities — from Smart Cities initiatives to autonomous vehicle technology — while also offering new efficiencies for consumers such as simplifying and expediting the process for renewing automobile registration.

The legislation coincides with the upgrading of internal systems at Michigan’s Department of State which will provide effortless integration with the Rplate technology. Reviver Auto and the Secretary of State’s office are eager to partner with Michigan companies and organizations to bring the digital license plates to all interested individuals.

Reviver Auto is also partnering with Michigan-based The Pink Fund to create a Pink Fund-branded digital license plate, as well as digital Pink Fund logos for the Rplate, all of which will help raise funds to support the organization’s mission of providing financial support to help meet basic needs, decrease stress levels and allow breast cancer patients in active treatment to focus on healing while improving survivorship outcomes.

In addition to Michigan, the Rplate, which is currently on the road in California, is anticipated to expand into new states in 2019.

The company noted the use of digital license plates is fully authorized for Arizona, and legislation has been passed in Texas and Florida. Reviver Auto said that Washington State will conduct a digital license plate study.  

In addition, Reviver Auto has started its international growth with an initial program in Dubai, UAE for a proof of concept in partnership with the Dubai Roads and Transport Authority.

The Rplate is available in California through participating dealerships, shops such as Al & Ed’s Autosound, and for pre-order at the Reviver Auto website.