With an appointment the company says indicates a culture committed to diversity and inclusion, Cox Automotive’s Dealertrack appointed Mandi Fang to vice president and general manager of Dealertrack DMS.
Fang is a Cox Automotive and industry veteran that the company says brings more than 15 years of executive leadership experience in the automotive retail industry to her new role. That experience includes product management, innovation, sales and management of strategic accounts.
But Fang is also known as an influential women’s leader in the industry. She has served as a member of the Women in Tech Council and Women in Automotive. In 2016, she was listed as one of Auto Remarketing’s Women in Remarketing, and she received the Spirit of Leadership Award from Women’s Automotive Association International.
In her new role, she will oversee Dealertrack’s DMS business as the brand continues to develop services that the company says are important in helping dealerships adapt to shifting consumer expectations.
Fang most recently spent five years in product management, leading the development of Cox Automotive’s new and used vehicle inventory management, merchandising, and DMS services for dealers and OEMs. She holds a bachelor’s degree in communications from Morehead State University.
“It’s an honor to take on this new leadership role at Dealertrack DMS, where we don’t just talk about being dealer-centric, we deliver,” Fang said in a news release. “Working closely with [senior vice president Randy Kobat] and the rest of the leadership team, we will continue to partner with dealers to provide the open and transparent solutions they need to drive business and protect their bottom line.”
“I am confident Mandi’s substantial breadth of experience and skills will position her to take our DMS business to the next level with the dealership always in mind,” said Kobat, senior vice president of Dealertrack DMS, vAuto, HomeNet Automotive and Cox Automotive Rebates & Incentives. “With deep industry expertise and close dealer relations, she will continue to be an instrumental force in our ongoing push to develop industry-leading solutions that address the challenges facing dealers today and prepare them for what’s to come in the future.”
Penske Automotive executive vice president of marketing and business development Terri Mulcahey, who has worked with Fang for nearly 12 years, added, “Knowledgeable, strategic and detailed, Mandi has the characteristics and keen insight necessary to help lead teams and streamline technology solutions for dealers.”
Fang keeps busy outside of work, as well, volunteering at INN Between, Hospice for the Homeless and Best Friends Animal Society.
DealerTrack notes that its its culture of diversity and inclusion has contributed to the company’s success. For the second consecutive year, Dealertrack DMS has been named to the Women Tech Council’s 2019 Shatter List, which highlights companies that make an impact toward more gender-inclusive cultures that help advance women in tech.
The Shatter List scores companies on four factors that help women break and surpass the glass ceiling in technology. Factors include:
—executive engagement (active support from the CEO, executive team and all leadership)
—company programming (currently has women in leadership executive positions and proactively implements programs to support women in technology)
—community investment (active participation with the broader community to learn from and share best practices regarding culture and inclusion)
—women’s or D&I group (formal programs to support women internally)