Flick Fusion announced this week its video marketing platform for dealers, offering what it contends is the first of such platforms to automate the video production process, including inventory videos, video emails and other various dealer-related videos.

Brian Cox, the president and chief executive officer of Flick Fusion, says his company offers to dealers the digital platform for their inventory that they need to maximize sales.

“Many dealers want to incorporate video into their marketing plan, but don’t have the resources or expertise to create dynamic videos for all their marketing needs,” Cox said. “Our platform offers a simple, cost-effective method for creating a video marketing strategy proven to attract more web site visitors and convert them into leads.”

Flick Fusion utilizes the power of Google by avoiding Flash and publishing videos in “SEO-friendly” formats and uploads them to YouTube, increasing exposure to a wider market.

“Flash videos can’t be indexed by Google and therefore they don’t boost SEO rankings,” Cox said. “Additionally, many third-party sites don’t accept Flash so dealers can’t benefit from video syndication, which also boosts rankings.”

In addition to the video format, the program also utilizes VidMail, which allows dealer employees to customize videos for individual lead inquiries, which can be custom-made on request with video greetings, vehicle walkarounds and other related dealership videos.

For more information about Flick Fusion, visit their site here.