Fetching packages and getting the car washed. Those chores might still be part of your “pretty nice little Saturday” of tasks, but Ford is aiming to make them a bit easier through some new-school technology.
The automaker announced a partnership with Amazon this week that provides Key by Amazon in-car delivery of Amazon Prime packages to owners of these vehicles: select model-year 2017 or newer Fords equipped with FordPass Connect; and owners of select model-year 2018 or newer Lincolns with Lincoln Connect.
“And while this service alone is pretty exciting, Key In-Car delivery is just the first wave of what’s possible,” Lorin Kennedy, FordPass ecosystem business leader, wrote in this Medium post announcing the partnership.
“Through our Ford connected vehicle services, other businesses are able to integrate their apps with Ford and Lincoln connected vehicles,” Kennedy wrote. “This will allow us to deliver additional new services to our customers’ vehicles that improve their daily lives.”
One of those, Kennedy goes on, is the partnership with on-demand car wash service providers Spiffy, RUB A DUB and Sparkl.
“We’re excited to be working with Ford to serve the next generation of vehicles, which we refer to as Vehicle 2.0. This partnership gets us one step closer towards fully utilizing connected car capabilities,” Spiffy chief executive officer Scot Wingo said in a news release.
Spiffy is an on-demand car care, tech and services company based in the Research Triangle Park region of North Carolina.
Through the Spiffy-Ford partnership, owners and lessees of 2017 model-year or newer Ford/Lincoln vehicles will be able to utilize FordPass Connect and Lincoln to unlock/lock their respective vehicles, meaning they don’t have to hand off and pickup keys from the Spiffy staff.
Spiffy’s services are available in these metro areas: Atlanta; Charlotte, N.C.; Dallas; Los Angeles; and Raleigh, N.C.
“Our customers are really busy. They often choose Spiffy for the convenience factor and stay for the excellent service. The connected car initiative removes the ‘key exchange’ process, and that's an important step towards our goal of zero-friction car care services,” Wingo said.
The Spiffy co-founder and CEO will be among the speakers at Cherokee Media Group’s Automotive Intelligence Summit in Raleigh this summer. Wingo will discuss “The Future of Ownership in a Vehicle 2.0 World.”
“The concept of vehicle ownership is being redefined and will be disrupted more in the next 10 years than it has in the last 100. As convenience-oriented consumers transform mobility, the impacts are wide-ranging across industries, businesses, and consumers,” reads the session description. “To understand the implications, it is important to recognize these changes as they develop and identify the areas where they overlap and intersect.”
That intersection is among the areas explored in Wingo’s Vehicle 2.0 podcast, which includes four pillars “for the digital future of the automotive industry.” Those are connectivity, electrification, autonomy and ownership.
“The Spiffy connected car initiative puts the company at the forefront of this disruptive wave of innovation sweeping through the automotive market,” the company said in a news release.