Market data can help car dealers make decisions around inventory. But they should be careful, as that data might not tell the whole story, says CarStory president and chief product officer Chad Bockius.

In this episode of the Auto Remarketing Podcast and in CarStory's latest whitepaper, Bockius explains why.

The whitepaper, titled "Avoid Being Average: The Danger In Today’s Inventory Metrics," can be found here. 

The podcast discussion can be found below.

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