AASC Board of Directors Appoints Broe as New Interim President and CEO


Auto Remarketing learned today that Mike Broe has been appointed to the position of president and chief executive officer of Auto Auction Services Corp.

AASC indicated Broe will serve in an interim capacity and will work directly with AASC’s board of directors to make decisions regarding the long-term leadership of the organization.

The company said Broe is also a candidate for the organization’s permanent position.

Broe’s experience includes 23 years in auction management, both on the ground at auction facilities and in corporate leadership positions. In its unanimous decision to appoint Broe, the board cited his extensive network of connections in the industry, his proven leadership skills, and the objectivity he has demonstrated over the years, specifically while serving on the board of the National Auto Auction Association.

Speaking of his new responsibilities, Broe said, “AASC is a successful and unique business with a tremendous team of professionals on which our industry relies. I am honored to accept this position and very eager to connect in a new way with the many clients, colleagues, and business partners I’ve worked with over the years.”

Board member Warren Byrd added, “The board of AASC continues to recognize great opportunities and a bright future for the company, and we couldn’t be more pleased that Mike is joining the team.”

Broe begins his new role immediately and can be reached at mike.broe@autoims.com.

Broe is taking the place of the company’s late president and chief executive officer Don Meadows, who died suddenly on Dec. 10. AASC is conducting a memorial service later this month.

The event in honor of Meadows is scheduled for Feb. 28 in Atlanta and will be held from 11 a.m. (EST) to 2 p.m. at the Westin Atlanta Perimeter North. This hotel is located at 7 Concourse Parkway NW.

Lunch will be served after the service.

To RSVP, email Maureen Berry at maureen.berry@autoims.com.

Those who wish to speak in remembrance of Meadows are asked to email Berry or Keely Smith at keely.smith@autoims.com.

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