Plenty of preparation went into DAA Northwest’s July 24 and 25 Rock & Roll Sale, and the rock & roll portion was a main highlight. The event featured a performance from former Doobie Brothers front man Michael McDonald.
Of course, the auction itself was also a big show, with administrative and operational DAA Northwest teams working side-by-side in preparation for the event. The team completed tasks such as processing 4,800 cars, trucks and bikes through check-in, condition report writing, photography, reconditioning and other areas. That team normally processes 1,600 to 1,800 cars per week.
In other news, global marketplace IAA announced it was expanding its Phoenix branch, with the investment supporting increased customer demand in the state.
Regarding the DAA Northwest news, the company reported that the administrative and operational teams parked the auction’s entire consignment lot five units deep, and the company reported that every vehicle was in correct run order.
Over two days, the team sold 72% of consigned units to 965 dealers.
That’s a lot of work, but attendees will most likely remember the party.
DAA Northwest hosted dealers and national account guests from across the United States in the midst of the sale, along with the staff and students of Auction Academy’s Class 6, for a party and McDonald concert. McDonald performed 90 minutes of hits for DAA’s guests.
“Our DAA team went to extraordinary lengths this year to make sure it was the best-run Rock & Roll Sale we have ever had,” says DAA Northwest general manager David Pendergraft said in a news release. “Everyone here understands the importance of this event and what it accomplishes for our customers. We take it to heart.”
Pendergraft added that planning has already begun for next year’s event, which will be DAA Northwest’s 25th annual Rock & Roll Sale.
Regarding the news of IAA’s expansion of its Phoenix branch, the investment helps IAA manage demand in what IAA senior vice president, U.S. branch operations Scott Guenther described as a growing region.
“We look forward to the additional operational capabilities this investment brings to this branch,” said IAA chief executive officer and IAA president John Kett. “Our Phoenix customers will benefit from the increased capacity.”